Advertising for Campaign for Hemorrhoids - MyAssignmenthelp.com

Question: Talk about theAdvertising Managementfor Campaign for Hemorrhoids. Answer: Presentation A publicizing effort must be made for a medicine item for hemorrhoids and the mindfulness about it must be made in broad daylight with the goal that individuals and their perspectives can be changed for such an issue. As per Nordqvist (2017), Hemorrhoids which is otherwise called heaps are the swollen veins in the lower some portion of rear-end and rectum. The disturbance and blooding causes when these vessels are extended. This turns out to be disagreeably for the victim. It is discovered that the condition is more regrettable is pregnant ladies and the issue additionally increments with maturing. The socioeconomics of the issue unmistakably expresses that incessant loose bowels can cause Hemorrhoids and in the individuals who have nonstop sitting for extended periods of time. It is likewise hereditary in certain individuals and it can likewise happen as a result of corpulence and lifting overwhelming articles. The side effects of Hemorrhoids incorporate dying, tingling, irregularities or growing in butt-centric territory. Hemorrhoids can be outer and interior and it very well may be analyzed by the physical assessment by specialist or a computerized rectal test. There are some current prescripti ons for the issue and incorporates salves, cushions and different creams to mitigate tingling. There are some careful and non-careful medicines accessible to forestall and fix Hemorrhoids. The pattern shows that the quantity of individuals experiencing hemorrhoids multiplied somewhere in the range of 2008 and 2013 and it influences 75% of the individuals for the duration of the life (Hemorrhoids Authority, 2014). The organization is prepared to dispatch and advance the item for which a promotion crusade must be planned with the goal that mindfulness for the item can be made among open. A publicizing effort is a lot of exercises which are utilized to share a solitary thought and topic. Different media channels are utilized here to share a message for the treatment of Hemorrhoids and the insights regarding the drug propelled by the organization. The target of this publicizing effort is to share the data about new prescriptions made by the organization and to make individuals mindful. It is to convey the advantages of the medication and to convince clients to change to this medication for better medication. The message for medications could be imparted through different media channels to the victims and to convince them to purchase the meds for alleviation from Hemorrhoids. These messages ought to be conveyed to the intended interest group who are either the current patients of Hemorrhoids or the ones who may get the issue like the individuals getting matured, pregnant women, the ones who have issue of stoppage or other potential clients (Riss, et al., 2012). To make mindfulness among the intended interest group, above all else, the crowd will be recognized and afterward fitting media will be chosen for spreading the data and bring issues to light about the medicine. The proper media may be the computerized media, print media or different alternatives. Various elements must be thought of while picking the suitable media for spreading the data and running the promotion. These elements are time, cost or intricacy of the message which is to be spread. Likewise, the separation between the intended interest group and the organization additionally matters when media channel is been chosen. For example individual sitting abroad can't be reached through leaflets and neighborhood paper promotions. They must be tended to through computerized media (Kelley, Sheehan and Jugenheimer, 2015). Fixed position ought to be embraced for this ad. It implies that running the promotion on fixed station of TV at a fixed time and during the show or on a similar situation in the paper every day/week after week, on same page number. It is on the grounds that it is something identified with wellbeing and fixed positions will be chosen according to the reasonableness of the individuals experiencing Hemorrhoids. For example the commercials can be distributed week after week in the wellbeing page of a paper. It will be retained by potential clients effectively and the organization can without much of a stretch make its place in the market. It will make a simplicity for the individuals to recognize the subtleties and data at whatever point they have to. There are various costs which will be related with this promotion crusade of medications like printing costs, content expense, and illustrations and structuring cost, cost for creating the data and planning the commercial (Parente and Strausbaugh-Hutchinson, 2014). A spending plan is set up underneath which shows various expenses of publicizing effort of meds: Exercises of commercial crusade Expenses Structuring of promotion $1400 Media of commercial Papers $2000 Internet based life $50 (Basic expense) TV $4000 $6050 Content expense $450 All out $7400 It is essential to haggle with the media vehicles like papers, TV and online life to get the particular calendar and rates on which promotions can run. This won't hamper the spending plan of the crusade and will be productive to the association. There are factors which ought to be contemplated while haggling for media vehicle. These variables are the media rates, fruitful pace of media, serious weights, focus of promotion battle and time. The data about the medication, its substance, its advantages, subtleties and history of organization, potential clients and the spending will be imparted to the publicist by the organization while deciding the media contract for the notice (Anantha and Krishnan, 2010). There is some legitimate and moral thought which must be taken consideration while setting up conclusive media contract. The organization needs to take care that no out of line implies are taken while setting up a last media contract. Reasonable agreement ought to be made and all the laws identified with it ought to be followed. Copyrights and trademarks are to be dealt with and classification ought to be kept up. Morals like trust and protection ought to be looked after (Moriarty, et. al., 2014) There are various approaches to screen the promoting effort. A portion of these ways incorporates observing deals, checking on the objectives, contrasting the footfall of clients and the past numbers. The things to screen in notice battle are deals, number of questions, footfall of clients, the clients response, progress in work and deals; relationship with clients, and so on while observing the promoting effort, no uncalled for means ought to be embraced. Right numbers ought to be recorded to keep up trust and reasonableness. Some lawful contemplations are keeping up the decency in advancements and following the rules (Rice and Atkin, 2012). Achievement in the promoting effort of prescriptions for Hemorrhoids implies that the medications are bought by individuals and they are giving positive surveys about the medication. At the point when the traffic on the sites and ads builds, it implies that commercial is effective and inferring incredible number of deals to the organization. References Anantha, An and Krishnan, M R, Microsoft Corporation 2010, Advertisement the board, U.S. Patent Application 12/898,131. Hemorrhoids Authority, 2014, Hemorrhoids Health Trend. Recovered from https://www.hemorrhoidsauthority.org/hemorrhoids-guidance/hemorrhoids-wellbeing pattern/. Kelley, L, Sheehan, K and Jugenheimer, D W 2015,Advertising media arranging: a brand the board approach, Routledge. Lake, C 2009, 10 different ways to quantify web-based social networking achievement, Econsultancy. Moriarty, S, Mitchell, N D, Wells, W D, Crawford, R, Brennan, L and Spence-Stone, R, 2014,Advertising: Principles and practice, Pearson Australia. Nordqvist, C 2017, Hemorrhoids: Causes, medicines, and anticipation, Medical News Today. Parente, D and Strausbaugh-Hutchinson, K, 2014,Advertising effort system: A manual for showcasing correspondence plans, Cengage Learning. Rice, R E and Atkin, C K, 2012,Public correspondence battles, Sage. Riss, S, Weiser, F A, Schwameis, K, Riss, T, Mittlbck, M, Steiner, G and Stift, A 2012, The predominance of hemorrhoids in grown-ups, International diary of colorectal disease,27(2), pp.215-220.

Conseptual Art Essay Example For Students

Conseptual Art Essay I accept that calculated workmanship, all in all, is an uneven artistic expression. To make a bit of craftsmanship that centers just around the idea and essentially dispense with the stylish elements is, as I would like to think, not great workmanship. I can't help thinking that with applied craftsmanship, the maker, more often than not is so enveloped with the Idea, that over the long haul, the individual looses the significant component of clearness. What I mean by clearness is the artwork’s capacity to pass on it’s message or thought to the watcher. Indeed, I do accept that the considerations behind a piece is pivotal, yet one of the difficulties a craftsman faces, is to have the option to pass on their musings, thoughts, feelings, and responses somehow or another intelligible to the watcher. I likewise feel that one’s work of art ought to have a certain finnished or formed quality to it. It has been hard for me before, when seeing or expieriencing coneptual workmanship, to truly interface with the craftsmen work, since it typically has been extremely dispersed, or the thought is to make the craftsmanship look poor in quality intentionally. Take for example a film development called â€Å"The French New Wave†, specifically, a film called Breathless by Jean Luc Godard. The main thing that I could concentrate on was the cinematography, which was intended to seem as though a multi year old had recorded it and perhaps a multi year old altered it. There are hop cuts all over the place, and there were various occurrences where botches in the movies progression were blatently self-evident. Presently, don’t misunderstand me, I do comprehend that these mix-ups were purposly made, and he did it because to keep the watchers from noticing different components of the film to concentrate chiefly on the cinematography, however that doesn’t pardon the way that I thought that it was difficult to endure, which, over the long haul, caused me to lose enthusiasm for the piece all togeather. Fundamentally what I am attempting to state, is that initally, calculated workmanship can be unbelievably dubious and exhausting. I additionally understand that calculated craftsmanship is better comprehended if the watcher knows about what sort of edge the piece would be taking, which drives me to my next point. For what reason is calculated craftsmanship once in a while clarified before the piece is seen or performed? In the event that it clearly doesn’t make sence just from survey it, don’t you imagine that it is shrewd to signal your crowd in on what it is they are going to persevere. I have seen that continuance is additionally a typical territory of investigation in universe of applied craftsmanship.

Organizational Behavior (Essay) - 1650 Words

Organizational Behavior (Essay Sample) Content: Organizations and BehaviourNameInstitutionTable of Contents TOC \o "1-3" \h \z \u  HYPERLINK \l "_Toc371435144"
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10Introduction Organizational behaviour refers to the actions of individuals and groups within an organization (Wagner and Hollenbeck 2010, Mullins 2013).). Behaviour in the organization has a significant impact on a companys performance. In managing the workforce, managers use several motivation strategies to boost employee productivity (Mullins 2013). For a company to achieve its stated goals, people must work in teams or through groups. This paper will review organizational behaviour within the British Airways Company. Specifically, the styles of management, motivation theories, and group formation as a way of realising organizational goals will be analyzed. Based on the discussion, a set of recommendation will be advanced to aid the management in steering the company in the future.Man agement styles at British AirwaysBritish Airways is a leading player in the aviation industry (British airways 2012). However, to continue experiencing growth in the competitive market, the company has to undertake a leadership and management style that motivates and inspires employees. A management style is the way those high in authority carry out their duties (Nelson and Quick 2008). It also deals with how managers lead the people in executing their mandate to achieve the set goals (Nelson and Quick 2008).Managers can adopt either of the fooling styles in the performance of their duties (Nelson and Quick 2008).Autocratic leadership this is leadership where one has complete control over his or her subjects. The subordinates do not have a say in the making of decisions. This usually happens in monarchies or monopolies. Democratic leadership in this type of leadership those below the manager are allowed to take part in decision-making. The majority always win in this case. This ma y occur where an organisation needs to make a decision that is complex and involves specialists in the organisations. Laissez faire this is where the members manage their own activities and the manager becomes an advisor or a mentor (Duprey 2009).From the investigations in the communication behaviour at the British Airways Company, it is evident that the managers pursue a democratic style of governance (Robbins 2005). There is communication between managers and employees before decisions are made. By pursuing a democratic and participatory approach, the company has been able to overcome resistance to changes and the decision-making process within the company has been enhanced (Nelson and Quick 2008).Motivation at British AirwaysBritish Airways motivates it work using a variant of motivational techniques. Indeed, the key pillar employed by the company is to motivate its workers to be dedicated in their jobs. British Airways uses the Maslows hierarchy of needs, Vrooms expectancy theo ry, and Herzbergs two-factor theory to keep its workforce dedicated. Maslow theory arranges the human needs in various categories, including physiological, safety, social, self-esteem and self-actualization needs (Duprey 2009). A person fulfils the urgent needs first, and then moves to the higher ones according to Maslow. Self-Actualization: This is achieved by giving workers challenging duties together with the necessary sills to enhance their performance. (Wagner and Hollenbeck 2010). Social Needs: Teamwork is used to fulfil social needs of the workers (Mathibe 2011).Safety needs: British Airways has various pension schemes, bonus schemes, and medical centres Physiological needs: The Company provides employees with safe working environment and pays them well (Nelson and Quick 2008).Motivation and employee dissatisfaction can be explained by looking at the Expectancy Theory advocated by Vroom Victor (Mathibe 2011). The theory assumes that conscious options are made among preference s whose goal is it to increase pleasure and decrease pain. Vroom identified three elements in his model;Valance: This is the relationship between the performance and effortExpectancy: This is what one expects for his or her effortInstrumentality: This underscores the relationship between rewards and performance (Miner 2005). Dissatisfaction at the British Airways can be found in the companys centralized decision-making process. When the input of employees is not taken into account, they might feel undervalued, thus leading to low level of morale (Schermerhorn 2011). According to Miner (2005), when employees set their goals, they are satisfied, and they will put more effort to se that organizational goals are also realised.Herzbergs two-factor theory is built on two opposing factors that cause satisfaction or dissatisfaction to the employees (Mullins 2013). The factors that cause dissatisfaction as noted by Fredrick Herzberg are critical in deciphering the issues affecting British A irways (Robbins 2005). For instance, the firm puts emphasis on rules and procedures, which confirms Herzbergs assumption that company policies were the major causes of discontent among employees (Nelson and Quick, 2008). On the other hand, the democratic space used by the firm contributes to the satisfaction among the employees. Indeed, the team spirit within the organization enhances employee satisfaction (Miner 2005). Motivation and performance at British Airways Financial motivation involves the use of money in motivating workers. Workers may be encouraged to work overtime and be paid or they are paid allowance to increase their motivation (Nelson and Quick 2008). Workers are not only motivated by money but also by a good and amicable working environment. Non-financial motivation does not involve money but involves the time and keenness the supervisor or manager takes with the employees in encouraging them and providing a good working environment with flexible terms that are to t he advantage of the employee (Mathibe 2011). This includes offs to be with their spouses in case of emergencies like paternal leave, maternal leave and even incentives such as rewards that dont involve cash (Sorrentino and Yamaguchi, 2008). Effective leadership at British Airways Leadership is a process through which the leader enlists the help of others to accomplish a given task. There are various theories dealing with the leadership task at British Airways. Contingency theory: This approach is argues that every situation is unique and therefore, no leadership style is best for all situations (Schermerhorn 2011). British Airways managers attempt to use different approaches depending on the circumstances at hand. Behavioural theories Behavioural theories are based on the idea that people do not obtain leadership by birth but are moulded into leadership position by the environment. This is the essence of training and skills development at the British Airways (Miner 2005, Mullins 20 13).The Company believes that employees can emulate those who are in leadership positions. The company therefore put emphasis on teamwork as a learning option, or skills development through in-house training. Participative theories This theory suggests that accepted leadership is one, which takes into account the contribution of others (Schermerhorn 2011). Members have a feeling of ownership in the decision process (Hoffmann, 2007). This is achieved by taking into consideration the views of the workers within the company before any changes are instituted. Nature of Groups and Teamwork at British Airways Teams encompass group so they are larger but not all groups are teams. Teams work towards a common goal, while members in a group might pursue individual goals (Wagner and Hollenbeck 2010). Teams lead to high productivity and also minimize workload and improve relationships at work. Groups have three levels, which are dependent, independent, and interdependent.Effective teams are tea ms with set goals and are aimed at meeting those goals (Miner 2005). The team leaders together with the team members might set the goals of the team. Ineffective teams are careless with no focus in their mandate. The team is not cohesive and everybody pursues his or her own agenda. The Tuckmans model is used to design and develop an effective team to achieve organizational goals (Nelson and Quick, 2008). The model consists of several stages development. The first stage is forming, where individuals strive to know each other. This is critical in reducing any form of conflict or bias. The achievements are usually minimal during this stage as members organise meetings to discuss the way forward (Miner 2005). The second step is storming, where people get to da...

Essay on Blakes The Songs of Innocence - 1353 Words

Blakes The Songs of Innocence The Songs of Innocence poems first appeared in Blake’s 1784 novel, An Island in the Moon. In 1788, Blake began to compile in earnest, the collection of Songs of Innocence. And by 1789, this original volume of plates was complete. These poems are the products of the human mind in a state of innocence, imagination, and joy; natural euphoric feelings uninhibited or tainted by the outside world. Following the completion of the Songs of Innocence plates, Blake wrote The Marriage of Heaven and Hell and it is through this dilemma of good and evil and the suffering that he witnesses on the streets of London, that he begins composing Songs of Experience. This second volume serves as a response to Songs of†¦show more content†¦For example, in â€Å"Infant Joy,† Blake demonstrates the child’s eye and sense of wonder that we find in the incorruptibility of infants. Blake presents a truly pure creature in the first stanza: I have no name. I am but two days old- What shall I call thee? I happy am Joy is my name- Sweet joy befall thee! (1-6) The voice in this poem is one of pure happiness and innocence. In this state of joy, the infant is unaware of the world in which he lives and that awaits him. In these opening lines, we see Blake revealing the everyday modeling and structure that categorizes the world, but is absent in the simplicity and purity of childhood. The child has no name because joy needs no other name. Labeling and classification are products of organization and arrangement that the world uses to assimilate innocence into experience. Blake demonstrates that it is through this transition, that the virtue of child’s play is destroyed. Blake utilizes specific emotions such as â€Å"happy,† â€Å"joy,† â€Å"sweet,† â€Å"pretty,† â€Å"sing,† and â€Å"smile† to describe this uncorrupted state of being. There is no danger, darkness, or struggle for the infant. Instead, he exists in a care free state, free of guilt, temptation, and darkness. The birth of a child is celebrated by Blake and it stirs in us powerful emotions of peace, love, and hope. Conversely, in Songs of Experience, â€Å"Infant Sorrow† serves as the counterpart ofShow MoreRelated In William Blake’s Songs of Innocence and Songs of Experience, many872 Words   |  4 PagesIn William Blake’s Songs of Innocence and Songs of Experience, many of the poems correlate in numerous aspects. For example, The Chimney Sweeper is a key poem in both collections that portrays the soul of a child The Chimney Sweeper in Innocence vs. The Chimney Sweeper in Experience In William Blake’s Songs of Innocence and Songs of Experience, many of the poems correlate in numerous aspects. For example, The Chimney Sweeper is a key poem in both collections that portrays the soul ofRead More The Condition of Youth in Blake’s Songs of Innocence and Experience2679 Words   |  11 PagesThe Condition of Youth in Blake’s Songs of Innocence and Experience William Blake’s Songs of Innocence and Songs of Experience are collections of poems that utilize the imagery, instruction, and lives of children to make a larger social commentary. The use of child-centered themes in the two books allowed Blake to make a crucial commentary on his political and moral surroundings with deceptively simplistic and readable poetry. Utilizing these themes Blake criticized the church, attacking theRead More The Violation of William Blakes Songs of Innocence Essay2438 Words   |  10 PagesThe Violation of Blakes Songs of Innocence      Ã‚  Ã‚  Ã‚   Abstract: William Blakes Songs of Innocence contains a group of poetic works that the artist conceptualized as entering into a dialogue with each other and with the works in his companion work, Songs of Experience. He also saw each of the poems in Innocence as operating as part of an artistic whole creation that was encompassed by the poems and images on the plates he used to print these works. While Blake exercised a fanatical degree of controlRead MoreAnalysis of Blakes Songs of Innocence and Experience Essay1889 Words   |  8 PagesAnalysis Blakes Songs of Innocence and Experience (1794) juxtapose the innocent, pastoral world of childhood against an adult world of corruption and repression; while such poems as The Lamb represent a meek virtue, poems like The Tyger exhibit opposing, darker forces. Thus the collection as a whole explores the value and limitations of two different perspectives on the world. Many of the poems fall into pairs, so that the same situation or problem is seen through the lens of innocence first andRead More Blakes Portrayal of Creation in Songs of Innocence and Experience1890 Words   |  8 Pagescreativity is, for Blake, the manifestation of the divine. The Songs of Innocence and Experience deal with life and the move, in particular, from youth to age. Creation is an extremely important aspect of life [being its beginning], whether the subject is creating or being created. As religion plays an enormous part in all of Blakes poetry, we can expect creation to have some biblical resonance as well . Songs of Innocence and Songs of Experience portray creation ? as they portray most themes Read More William Blakes The Chimney Sweep and Songs of Innocence and Experience2318 Words   |  10 PagesWilliam Blakes The Chimney Sweep and Songs of Innocence and Experience In this essay I will attempt to analyse, compare and contrast the poems The Chimney Sweep from both Songs of Experience and Songs of Innocence which were both written by William Blake in 1790-92 and 1789 respectively. These two poems were amalgamated in 1794 to create a new collection called Songs of Innocence and Experience. I will be looking at what Blake says and hints at concerning the two contraryRead MoreAnalysis Of William Blakes Songs Of Innocence And Of Experience1005 Words   |  5 PagesSongs of Innocence and of Experience, which is written by William Blake, was published in 1794. Author wants to describe the contrary of two states of human soul: innocence and experience. While Songs of Innocence include is collection of poems about happy, or joyful world, Songs of Experience are a collection of poems about sorrows, or sufferings. The above selection text is from The Lamb which is a poem in Songs of Innocence. The first impressive about this poem is that it is as a song for childrenRead MoreThe Notion of Duality of the Human Soul in William Blake’s Songs of Innocence and Experience4371 Words   |  18 PagesHuman Soul In   William Blake’s Songs Of Innocence And Experience Tembong Denis Fonge             Blake’s Songs of Innocence and Experience generally subscribe to the main stream appreciation that they present the reader with two states of the human condition - the pastoral, pure and natural world of lambs and blossoms on the one hand, and the world of experience characterized by exploitation, cruelty, conflict and hypocritical humility on the other hand. However, Blake’s songs communicate experiencesRead MoreSocial Criticism in William Blakes Songs of Innocence and Experience906 Words   |  4 PagesWilliam Blake was a social critic of his time, yet his criticism also reflects society of our own time as well. He mainly communicates humanitarian concerns through his Songs of Innocence and Experience; which express two opposite states of the human soul, happiness or misery, heaven or hell. Innocence; expresses the state of childhood, into which we are all born, a state of free imagination and infinite joy. Experience;, according to Blake, is mans state when disast er has destroyed the initialRead MoreWilliam Blake s The Tyger1132 Words   |  5 PagesWilliam Blake’s â€Å"The Tyger† and Tragedies William Blake wrote a set of poems in his collection Songs of Innocence and Songs of Experience. Some of the poems in each collection were meant to be read together to show the difference between innocence and experience. Many people question why Blake wrote a two part series to his poems and what they could actually mean. Two specific poems, â€Å"The Lamb† and â€Å"The Tyger,† were meant to be read together. â€Å"The Lamb† is a part of Blake’s Songs of Innocence and â€Å"The

To an Athlete Dying Young Poem Analysis - 1084 Words

â€Å"To an Athlete Dying Young† begins with a very familiar image of victory, which is very easy for most readers to visualize because the image of victory has been seen by many people. Nearing the end of the poem, however, the poem’s image becomes less familiar or a bit ambiguous because it is unexpected. Housman believes dying young after achieving greatness or fame is the way to live, and the poem’s speaker attempts to convey the message of dying young to the runner ( ). The poem’s protagonist (the runner) also shares a few similarities and dissimilarities with Dr. Martin Luther King Jr.. For instance, as we will shortly learn, both the runner and Dr. King did not live their full lives and passed away rather young; both accomplished great feats for their supporters; both will always be remembered positively; and both will never be forgotten. On the other hand, the runner will be remembered for a single great accomplishment, while King will be remembere d collectively for his service for underrepresented groups. In addition, Dr. King’s actions have inspired and impacted others to do good and carry out his dream. Also, the runner was celebrated by his entire community, while King was celebrated by, â€Å"All right-thinking people† due to his federal holiday in the United States (President 2). The events leading up to the death of both the runner and Dr. King show that both would have continued to do good later in their lives. A.E. Housman’s theory of dying young after achievingShow MoreRelatedAnalysis Of The Poem An Athlete Dying Young 1352 Words   |  6 PagesSo many young athlete’s keep on their mind the fame, fortune, victories, and championships that come with being a good athlete. Some young athletes take hold of the feeling of being invincible and feel like they are on top of the world. Some people wonder what it would take to get this young athlete off this feeling and come down to reality. T he answer is quite simple and unforgettable. The answer is death. Death comes to everyone, even if you are a state champion, star track runner, or captainRead MorePoem Analysis : An Athlete Dying Young856 Words   |  4 Pagespoetry. His poems display deep feelings and are emotionless. His poems usually affected the reader like a shiver down the spine or a punch in the stomach. I am going to be talking about three messages from the poem â€Å"To an Athlete Dying Young† by A.E. Housman. A.E. Housman first message from the poem â€Å"To an Athlete Dying Young† is which is better, to die at a young age when you’re still famous or dying old when everyone has forgotten you. 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The poem reveals the concept that those dying at the peak of their glory or youth are really quite lucky. The first few readings of To an Athlete Dying Young provides the reader with an understanding of Housman s view of death. AdditionalRead MoreMr. Nick Essay1743 Words   |  7 PagesAnalysis of TS Eliot’s The Lovesong of J. Alfred Prufrock Stanza Three Eliot attempts to sidetrack the readers train of though away from the feeling of depression due to the description of the current society by describing his surrounds in dept. This shadows the ‘overwhelming question’ of ‘what happens to society after World War 1?’ and gives the reader hope in the form of reassurance that there will be â€Å"time† for answers later, allowing them to carry on with their lives. This stanza linksRead More An Analysis Of British Literature Essay2728 Words   |  11 Pages An Analysis of British Literature nbsp;nbsp;nbsp;nbsp;nbsp;Death is inevitable and what happens after death will always be a mystery to the living. For this reason, the afterlife has always been a topic which artists have chosen to explore in their works. Throughout the chronology of British literature, artists have used societys views as a basis to examine the afterlife, and look at it in new ways. The afterlife has been a theme in British Literature from the Anglo-Saxon period of BeowulfRead MoreSantrock Edpsych Ch0218723 Words   |  75 Pagesa person’s â€Å"development†? Development is the pattern of biological, cognitive, and socioemotional changes that begins at conception and continues through the life span. Most development involves growth, although it also eventually involves decay (dying). An important concept in education related to development is that education should be age-appropriate. That is, teaching should take place at a level that is neither too difficult and stressful nor too easy and boring. As we discuss development inRead MoreStephen P. Robbins Timothy A. Judge (2011) Organizational Behaviour 15th Edition New Jersey: Prentice Hall393164 Words   |  1573 PagesUniversity Christine Day, Eastern Michigan University Emmeline de Pillis, University of Hawaii, Hilo Kathy Lund Dean, Idaho State University Roger Dean, Washington Lee University Robert DelCampo, University of New Mexico Kristen Detienne, Brigham Young University Doug Dierking, University of Texas at Austin Cynthia Doil, Southern Illinois University Jennifer Dose, Messiah College Ceasar Douglas, Florida State University David Duby, Liberty University Ken Dunegan, Cleveland State University Michael

Exemplification Welfare, A Vicious Circle Essay Example For Students

Exemplification: Welfare, A Vicious Circle Essay Its Dianas turn at the tiny glass window. Her face burns red with shame as she is handed her monthly check. Two small children tug at her dress, their stomachs growling from a day without food. She looks down at her two children, her face filled with pain and guilt. What had happened to their happy life? With just the stroke of the pen across a divorce decree, Diana and her children were thrust into the humiliation of the welfare line. For two years now, Diana has tried to get back on her feet, but with only a high school diploma, she cant find a job to support her family. Getting a college degree is her only way out, but her check isnt enough to afford daycare, so shes stuck accepting welfare. Â   This is not an uncommon scenario. Most people on welfare are looking for a way to rejoin the American work force; yet, societys stereotype of a welfare recipient is consistently that of a lazy, immoral woman who continues to have children out of wedlock just to increase her welfare benefits. This image could not be further from the truth; most single mothers who turn to welfare do so for the purpose it was originally created for: to be a temporary safety net for those trying to get back on their feet after a job loss or tragedy. Though welfare is supposed to be a temporary source of help, once the woman begins to receive her benefits, she has actually trapped herself in a vicious cycle of poverty, and while the U. S. government takes credit for providing budget money to help thousands of people regain their positions in American society through welfare programs, it actually robs them of their dignity and self-determination. Not only that, but this system, ostensibly devised to uplift women and chil. .rs in the system, there will never be any hope for those on welfare to get off. The welfare program has turned into a vicious circle that traps the recipient, namely single mothers, into a cycle of poverty. But before we can change anything politically or economically about the welfare system, we must first re-evaluate our beliefs and prejudices against those who did not ask to be put in this situation is the first place. Â   Works Cited Abramovitz, Mimi, and Frances Piven. Whats Wrong With Welfare Reform? The New York Times 2 Sept. 2001: A23. Buchsbaum, Gerbert. The Welfare Debate. Scholastic Update 11 Mar. 1999: 6-8. DeParle, Jason. The Entitlement Trap. The New York Times 27 Jan. 1994: A12 Lavelle, Avis. Welfare: Means to an End? Essence Apr. 1998: 124 Peart, Karen. Life On Welfare. Scholastic Update 11 Mar. 1994: 9-10.

Jenica Henry Essays - Restoration Comedy, The Way Of The World

Jenica Henry Honors English22-001 Dr. Ross Wheeler Paper1 Draft 1 The Way of the World is a comedy of manners in five acts by William Congreve. Performed and published in 1700 the play ridicules the assumptions that governed the society of his time, especially those concerning love and marriage. The plot concerns the efforts of the lovers Millamant and Mirabell to obtain the permission of Millamant's aunt, Lady Wishfort, for their marriage. Despite a scheme that goes wrong and after several misunderstandings are cleared up, the two finally obtain her consent. This essay will discuss the actions of Mrs. Marwood. Though she is a minor character, her motives in the play lead her to help in the distruction of Mirabell's scheme. In the second act we find that Mrs. Fainall and Mrs. Marwood both hate men. As they begin to conspire, we see Marwood's manipulative abilities going to work, convincing Mrs. Fainall that she should divorce her husband. In Public the Fainall's seem to get along, they even seem to be able to tolerate one another. However, following their short interactions, both husband and wife go off with a lover, either past or present. Fainall went off with Mrs. Marwood, the woman he loves, and Mrs. Fainall went off with Mirabell, one of her long time lovers before her marriage. This pairing off did not truly bother either of the Fainall's in that since niether loved the other, they did not feel loyal to each other. Their marrage was based solely on image and in no way love. Therefore they did not feel guilty about being with the person they loved most in the world. Through these conversations, the plot to wed Mirabell and Millamant is revealed to the audience. This seems to be a long and intricate plan with a lot of things depending on the reactions of Lady Wishfort and the secrecy of the plot. Unfortunately, Mrs. Marwood sees Foible conversing with Mirabell and for a moment, all seems lost, but Foible convinces Lady Wishfort that she did not speak to Mirabell volutarily and that he coerced her into speaking with him. She also told Lady Wishfort that Mirabell had insulted her, which made Lady Wishfort extremely mad and so she desired to seek revenge on such a bold and stubborn man. She was willing to do almost anything to keep Mirabell from inheriting his uncle's fortune, even go so far as to marry the unknown uncle herself. Ironically, the plan is almost foiled again when Mrs. Marwood overhears the entire plan as Mrs. Fainall speaks with Foible. In order to work against the plot without directly coming out and uncovering it, Marwood plants opposing thoughts into the mind of Lady Wishfort, and so in this way, undermining the efforts of Mirabell and Foible. Mrs. Marwoods intention are to help Fainall extort money out of Lady Wishfort. In addition to advising Lady Wishfort, Marwood plans to use Fainall to get back at Lady Wishfort, Millamant, and Mirabell. She writes a letter that reveals to Lady Wishfort the entire plan including Waitwell's impersonation of Sir Rowland, and even Millamants involvement with the unapproved contract. However, during this time, Lady Wishfort is encourageing Millamant to become involved with Sir Wilfull, but Millamant is only interested in Mirabell. Finally, Lady Wishfort is courted by Sir Rowland, all is going well until the letter arrives. When Lady Wishfort reads the letter, she is confused and shocked at first. Waitwell tries to justify the letter and so offers to prove his identity as Sir Rowland. However, since Fainall knew about Marwood's plan to use the letter, he was waiting to arrest Waitwell. Lady Wishfort in turn was scolding Foible and proceeded to basically throw her out of her home. Over the next few moments, all of the inter-relationships that had been hidden throughout the play were uncovered as Fainall attempted to legally pressure Lady Wishfort into turning over her fortune to her daughter and therefore giving the money to him. Without fail, Mirabell comes to the rescue with a legal document that turns over all moneys to himself, signed and witnessed by persons who were present. So in the end, Mirabell is allowed to marry Millamant as a reward for saving Lady Wishfort's fortunes. This play was very interesting and difficult to understand in the beginning, but as the plot began to unfold and the relationships began to be discovered, the story was a little more understandable. The characters themselves were not necessarily deep, but the inter-relationships were important to the

the harms of smoking essays

the harms of smoking essays There is a lot of harm in smoking. These days everyone is talking about the long-term effects that smoking has a person. Smoking causes many different types of cancer. Including lung, oral, and kidney as well as esophagus cancers. Smoking also causes chronic bronchitis, and many types of breathing disorders like emphysema. In addition smokers have many impairments. Impaired senses, and impaired wound healing. Smoking also causes peripheral vascular disorder, which is lack of blood flow through the body. This disorder eventually causes your arms and legs not to circulate properly. Sometimes this disorder leads to amputation. A lot of times the effects of smoking are often deadly. Smoking causes clogged arteries, which lead to strokes, along with general sickness such as pneumonia, colds and infections. There is also the risk of fire. It is proven that there are 1,300 deaths a year from fires caused by smoking. There are more harms in smoking then just the long-term effects. There are the facts about the harm it does to others that breaths second hand smoke, Along with the chemicals that make up a cigarette. The chemicals alone are enough to make anyone want to quit. These chemicals include, nicotine, titanium, copper, carbon, lithium, and, methane. These chemicals are in small amounts, but still are hazardous to the health of all people. Smokers and non-smokers alike. Over all these are the harms in smoking that remain in my mind the most. All this information basically reminds me that smoking isnt worth the hassle, the money, or the health problems that it will cause me in the future that is why I am trying to quit now, before it is too late. ...

Architecture and System Integration

The report has been made on the topic of architecture and system integration. The use of architecture and system integration would assist the operations of the organization. The case study selected for understanding the integration of the architecture and system is RetailCo. The existing system of RetailCo was outdated and slow. It created a hindrance for the development of new opportunities and globalization. The use of better technological equipments and techniques would provide the organization with scope for development and improvement. The following repot consists of five sections and each section has provided a unique diagram for the proposed system of RetailCo. The analysis has been done for being able to make the system context diagram, architecture overview diagram, logical architecture view diagram, component relationship diagram for sales operation, component interaction diagrams for sales operation, logical operational model diagram for infrastructure, and logical operational model diagram for sales operation.) The context level diagram is useful for understanding the boundary between the system and parts of system. It shows the environment of operations of the infrastructure system and the entities that are related to the system. The context level diagram for RetailCo has shown the various entities and their relationship with the Systematic Information System Infrastructure. The architecture overview diagram is helpful for getting a better visualization of the system architecture. The components of the diagram are in the form of blocks providing a better overview of the information system. The architecture overview diagram has divided the system components and operations in terms of users, channel, operations, data, and technology. The logical architecture diagram is useful for analysis of the system components by categorizing them in separate tiers/class (client, access, service, presentation, and data). The logical architecture diagram of RetailCo has been used for making the tiered structure of the organization’s infrastructure. Each of the tier has some services (security, persistence, runtime, and integration services) included for the information system of RetailCo. The component relationship model diagram is the study of the relationships of the components of the infrastructure system. The sale operation has been used for making the component relationship model for RetailCo and it has shown the manual and online shopping activities of the customers at RetailCo. The component interaction model diagram is the study of the interaction among the components of the infrastructure system. The sales operation has been used for making the component interaction model for RetailCo and it has shown the interactions among the components of the system with the operation included in sales process. The Logic Operational Diagram is used for making the model of business infrastructure and it consists of both data and process model of RetailCo. The use of the modeling technique is useful for understanding the difference between process model and data model of the business infrastructure for RetailCo. The Logic Operational Diagram has been used for understanding the sales operation of RetailCo and it consists of both data and process model of sales operation. The use of the modeling technique is useful for differentiating between process model and data model of the sales operation for RetailCo. The report had been made for the analysis of the new information system and business architecture of RetailCo. The project had the time duration of 5 years and budget of 1.2 billion US dollars. It has taken almost 5 years of time duration for completing the project and implementing the new information system and business infrastructure. The report has provided with many diagrams that would be helpful for understanding the operations and functions of the new information system. The analysis of the information system would assist the business organization for implementing any further development. The context level diagram has shown the boundary between the system and parts of system and the architecture overview diagram has provided a better visualization of the system architecture and divided the system components and operations in terms of users, channel, operations, data, and technology. The logical architecture diagram has analyzed the system components in a tiered structure. The component relationship model diagram has studied the relationships of the components of the infrastructure system. The Logic Operational Diagram consists of both data and process model of business infrastructure and sales operation of RetailCo. Baskerville, R.L. and Wood-Harper, A.T., 2016. A critical perspective on action research as a method for information systems research. In  Enacting Research Methods in Information Systems: Volume 2  (pp. 169-190). Springer International Publishing. Cai, G., Wang, B., Chen, B.M. and Lee, T.H., 2013. Design and implementation of a flight control system for an unmanned rotorcraft using RPT control approach.  Asian Journal of Control,  15(1), pp.95-119. Chong, S., 2014. Business process management for SMEs: an exploratory study of implementation factors for the Australian wine industry.  Journal of Information Systems and Small Business,  1(1-2), pp.41-58. Dumas, M., La Rosa, M., Mendling, J. and Reijers, H.A., 2013.  Fundamentals of business process management  (Vol. 1, p. 2). Heidelberg: Springer. Galliers, R.D. and Leidner, D.E., 2014.  Strategic information management: challenges and strategies in managing information systems. Routledge. Gonà §alo, T.E.E. and Morais, D.C., 2015, October. Agent-Based Negotiation Protocol for Selecting Transportation Providers in a Retail Company. In  Systems, Man, and Cybernetics (SMC), 2015 IEEE International Conference on  (pp. 263-267). IEEE. Kim, Y., Koh, J., Xie, Q., Wang, Y., Chang, N. and Pedram, M., 2014. A scalable and flexible hybrid energy storage system design and implementation.  Journal of Power Sources,  255, pp.410-422. Li, S., Zhou, M. and Yu, X., 2013. Design and implementation of terminal sliding mode control method for PMSM speed regulation system.  IEEE Transactions on Industrial Informatics,  9(4), pp.1879-1891. Malhotra, A., Melville, N.P. and Watson, R.T., 2013. Spurring impactful research on information systems for environmental sustainability.  MIS Quarterly,  37(4), pp.1265-1274. McCormack, K.P. and Johnson, W.C., 2016.  Supply chain networks and business process orientation: advanced strategies and best practices. CRC Press. McKusick, M.K., Neville-Neil, G.V. and Watson, R.N., 2014.  The design and implementation of the FreeBSD operating system. Pearson Education. Merriam, S.B. and Tisdell, E.J., 2015.  Qualitative research: A guide to design and implementation. John Wiley & Sons. Neves, D., Silva, C.A. and Connors, S., 2014. Design and implementation of hybrid renewable energy systems on micro-communities: a review on case studies.  Renewable and Sustainable Energy Reviews,  31, pp.935-946. Roth, L.J., 2016. Successful Business Process Management in Retail. Shin, J., Shin, S., Kim, Y., Ahn, S., Lee, S., Jung, G., Jeon, S.J. and Cho, D.H., 2014. Design and implementation of shaped magnetic-resonance-based wireless power transfer system for roadway-powered moving electric vehicles.  IEEE Transactions on Industrial electronics,  61(3), pp.1179-1192. Sousa, K.J. and Oz, E., 2014.  Management information systems. Nelson Education. Stair, R. and Reynolds, G., 2013.  Principles of information systems. Cengage Learning. Venkatesh, V., Brown, S.A. and Bala, H., 2013. Bridging the qualitative-quantitative divide: Guidelines for conducting mixed methods research in information systems.  MIS quarterly,  37(1), pp.21-54. Ward, J. and Peppard, J., 2016.  The Strategic Management of Information Systems: Building a Digital Strategy. John Wiley & Sons. Zolnowski, A., Weiß, C. and Bà ¶hmann, T., 2014, January. Representing Service Business Models with the Service Business Model Canvas--The Case of a Mobile Payment Service in the Retail Industry. In  2014 47th Hawaii International Conference on System Sciences  (pp. 718-727). IEEE.

Can international institutes prevent armed conflict between states Dissertation

Can international institutes prevent armed conflict between states Answer with reference to the theories of Neo-realism and Ne - Dissertation Example The objectives of all of them vary a great deal but they have one thing in common that is the will to strive for global or regional integration of resources in order to improve a particular region or a whole planet. The United Nations for instance is working to eliminate hunger, poverty and war from the face of Earth while South Asian Association for Regional Cooperation is working for economic growth of South Asian region. Recently major world population has initiated to consider international institutions as ineffective bodies that are not doing what they are supposed to do and due to this reason their trust upon them has significantly deteriorated over the past few years. All of the international and global institutions are working for achieving particular goals and objectives but what they lack is proper authority that is necessary for achieving their objectives. The global platforms are working in advisory capacity with all member nations and therefore the major decision power r esides with national governments. The national governments have the authority to dismantle all the operations and send the officials of so-called global platforms to their homes. In the light of above argument it can be established that United Nations along with other institutions cannot do much in terms of eliminating national conflicts among countries because it does not have the proper authority to do so. However international institutions have the power to arbitrate national conflicts while they cannot force the conflicting nations in the direction of a resolution. It is also important to note that global organizations are operating with the help of member nations and therefore financially and economically strong ones have a political influence over the decision making of them. Still global institutions have an authority to place economic and fiscal sanctions but they cannot influence internal politics and national issues of any country. Nevertheless the ability to place sanctio ns is used to enforce discipline on member nations that follow anticlockwise policies than those which are approved by international institutions. Ironically it is a historically proven fact that those countries such as Japan that had faced sanctions from the UN emerged as economic powers later. Thus the power of international institutions is limited to only advising national authorities on economical matters while the local administration is free to nullify their suggestions and recommendations. So the real power to demonstrate flexibility and eliminate national and political conflicts lies with individual governments and international platforms can facilitate the process of mitigation but cannot force member nations to resolve their issues. Interestingly the underlying problematic concepts that are causing national conflicts include racial and religious divides amongst nations whereas few of them are holding old and historical grudges dear and therefore they are willing to plunge their next generations into war in order to satisfy their psychological need of violence and bloodshed. If humanity wants to eliminate conflicts then firstly it has forego the outdated concept of nationalism and every individual must consider him or herself as the citizen of the globe. The need to embrace global citizenship is a crucial one due to the global nature of the challenges humans are facing nowadays such as global warming, recession and employment. The threat of global warming is so immense that in few centuries Earth may

History of the olympic games Term Paper Example | Topics and Well Written Essays - 1500 words

History of the olympic games - Term Paper Example These activities later improved. Since at that time, man had little knowledge of other activities the survival skills therefore created entertainment activities. They would wrestle to determine who is strongest in the community and they would be chosen as leaders because of their strength. Division of the small societies due to disagreement created the need for improvement of these skills. To prevent fights between these communities Heracles created peaceful sports. Olympic Games founder was the son of Zeus. Dedication of these games was to the Olympian gods and staged at the ancient plains of Olympia. Herakles initiated the Olympic Games so as to reunite warring nations. Individuals who would be caught with weapons at Olympia would fall under Zeus’s wrath. Soldiers and may others joined this noble cause. Sport then became competitive with awards given to winners with acknowledgment of their families. This created interest and desire as many athletes used this to uplift their families’ names. The games were every four years, in a span called the Olympiad. There were no rules in this games and most focused on proving masculinity. Athletes competed as individuals. Cheating was not part of the game, and those caught cheating fined heavily, and the money used to build the Zanes; statues of Zeus. Games in this period concentrated only on single races. A naked runner Coroebus who was a runner from Elis won the Stade; a run of approximately 192 meters which by then was the only event in the Olympics. After the stade run, different sports came into existence including the Hoplitodrome. This was a footrace while the athletes wore their full armor. Another sport was the pentathlon which like the name suggests the athletes competed in different sports during the same event, these included wrestling, jumping, discus, sprinting and, javelin. A

Dangerous Offenders Legislation Essay examples -- essays research pape

The new Dangerous Prisoners (Sexual Offenders) Act (2003) In Queensland permits prisoners to be kept in prison beyond their release date where a court finds that there is a ‘high degree of probability’ that they represent a ‘serious danger to the community’. Other jurisdictions have enacted similar legislation to restrict the release of prisoners assessed to be dangerous. Do you think that dangerousness legislation of this sort is justified or unjustified? Several states across the Country have enacted or attempted to enact legislation which can enable detention of a prisoner past his/her release date. This type of legislation’s general purpose is to provide a mechanism whereby prisoners who, if released pose an unacceptable risk of committing further serious offences, may be detained where it is deemed appropriate to do so for the protection of the community (Field, 2003). The most recent of these being the Queensland Government’s passing of the Dangerous Prisoners (Sexual Offenders) Act 2003. Similar laws were introduced in New South Wales in 1994, however they were ultimately ruled invalid by the High Court. Prior to this in 1991 Victoria enacted legislation known as the Community Protection Act 1990, which allowed for the continued detention of one prisoner known as Garry David. Whilst this Act applied to no one else the Victorian Government attempted to broaden the legislation with Draft Bill proposals which ultimate ly lapse in the face of wide ranging criticism from lawyer, psychiatrists and academics. (Greig 1995) This type of legislation has been devised to allow for the detention of people based upon assessments of risk of re-offending, this essay will explore the concerns with these practices. This essay further aims to explore the moral and practical implications of such sentencing provisions and the impact it has on the whole Justice System. The writer will also address the conflicting goals of Corrections and the purpose and impact of indefinite sentencing while exploring the justifications against such legislation. This essay also aims to show that even though we may feel disgust for these types of offences we must remember the fundamentals of the Criminal Law system and understand that people are entitled to equality and fairness in the eyes of the law. It has been suggested that this type of legislation has largely been introduced to fi... ...on. However the subjective nature of detaining someone after their release date is further complicated by the fact that there is no accurate basis for determining which offenders are likely to re-offend and which ones are not (Wortley and Smallbone, 2003). Is this type of legislation justified? In simple terms no. It removes basic human rights such as the Common Law belief of innocent until proven guilty, it also takes away the adversarial nature of our justice system and replaces it with the possibility of arbitrary imprisonment (NSW Law Commission, 2004). This type of legislation also fails to adequately balance the goals of Imprisonment instead focuses on the punitive goals and contradicts the goal of rehabilitation. People detained under this legislation can be forgiven for arguing that they are being punished over and over again for their crimes whilst some offenders get to serve their time and move on with their lives. Unfortunately the very principle of the legislation is to detain offenders until they are no longer a risk, when in reality the risk of re-offending could escalate because of the powerful feeling of injustice created by the legislation. WORD COUNT: 2367

Dignity and Freedom: Immanuel Kant

Kant’s theories vary greatly with that of other philosophers. He was a retributivist who believed that it is alright to punish the wrongdoers as long as such punishment is tantamount or equivalent to the weight of the crime that was done. Punishment without proper reasons or justifications, such as jailing someone for petty theft is (according to the Kant) unjust. He spoke about punishment on the critique of practical reasons which is in contrast with Jeremy Bentham’s theory. Jeremy Bentham was a utilitarian theorist who considers punishment as evil (Robert, 2000).While Bentham supports rehabilitation efforts in prisons Kant found such efforts immoral. Kant further argued that such actions acted against ones personal rational choices. Kant rejects manipulation of people even when the causes and reasons are just. He believes that people should be allowed to reason for themselves and their decisions should be respected. Kant criticized other theories on the grounds that t hey were only hypothetical and could not be applicable in the real world.Some theories argue that the greater good ought to be considered when acting, nevertheless, such theory would be irrelevant to someone whose interest is contrary to the maintenance of the common good. Hypothetical moral systems should not be used to determine the moral action since they are very subjective. He rejected Hume’s theory on the ideal theory of the mind. To Kant, analytical methods should not be used to explain what is physically evident. He believes that synthetic reasoning involves relating concepts that are not directly related to the subject concept. A prior knowledge can be used in the metaphysics study. (Bayne, 2000)Kant criticizes the utilitarian view regarding happiness as the highest goal. He opposes this view as it created loopholes in arguing that people simply wants to achieve happiness. Happiness as far as Kant is concerned is a product of emotion. Following Kant’s argument s, acknowledging happiness as man’s final goal would be like ignoring the fact that human beings are rational and can choose or plan and anticipate their future. Kant portrays the categorical imperative approach where he sees all human beings as occupants of a special place in creation. People have different needs which ought to be satisfied using certain means.He uses the term maxim to refer to intentions or principle of action. Human beings should not act in a way that portrays other people simply as means to an end but as an end to itself. In working to attain the maxim people should not use others as means. People used should benefit from the arrangement and their consent should be sought. To him, duties should be beneficial to people used in the process of attaining the goals. I agree with Kant’s theory as all people should be treated with equality and with respect. There are two types of imperatives. The hypothetical imperative tells what we ought to do in order to achieve a goal.The categorical imperative leads to absoluteness since human beings are rational and can govern their actions. People should only act on maxims that can become ‘universal law’. To Kant, there are universal moral laws that are logically necessary. People’s actions should therefore be performed according to the acceptable universal laws of morality. Individuals should act according to the same moral laws (Robert, 2000). All people should be treated with moral respect. Deception should not be considered even when being applied for wrongdoers. To Kant, duties can be perfect or imperfect.Imperfect duties entail working to develop our talents since they are given to us for a purpose while perfect duties entail a duty to others. Kant rejected the ethical force brought about by tradition and coined the modern idea of autonomy. Autonomy is simply the capability of an individual to act on behalf of his own. Autonomy of the will is the ability of the will to be a will in itself while the will refers to the means by which a maxim can become a universal law. This lies in contrast with the notion of Heteronomy which is acting after observing the various consequences that an action has produced.He brought about the idea of centrality of rational thought. Each person can make free and autonomous choices and they are compelled by rationality and the categorical imperative in their decisions. Adherence to categorical imperative provides for autonomous ethical choice since people make their decisions rationally. In pursuit for various maxims all parties involved benefit from the arrangement (Collins, 2000). To Kant, objects do not have value but man gives them value through their rational goals and desires. Human beings have an intrinsic worth or dignity.They should therefore act in good will out of a sense of duty and use the categorical imperative. What we give to society comes back to us and we ought not to harm others but work in ensurin g that they benefit from out actions. I agree with the ideas presented by Kant, provided the way in which he had defended the rationality of people. I also agree that there are categorical imperative laws or universal maxims which comprise our ethical standards. Nevertheless, I could not agree that people are ought to be treated as ends in themselves, for there are hard cases wherein one must treat someone as a means to an end.For instance, if the only way for a person to survive is to get an organ from someone who is already dying, wouldn’t it be rational to take the organ and use it for the person’s benefit since its real owner is already dying. Thus, there might be cases wherein Kant’s theory may fail or may not be of any use. Another famous example is the situation that involves lying. It is a universal maxim for Kant that people must not tell lies. However, if there is a killer at the lobby looking for a certain person, whom by chance you know where, was hi ding; would it still be wrong to tell a lie (Bass).

An Introduction to Adult Learning